Website Evaluations
Expedia might be one of the few travel sites that doesn’t confuse customers. The reason why it works well is because it is organized and has the most relevant information and or links on the home page. When someone enters this site, there are many options for that person to navigate to and from without any conflicts. Having the other (relevant) links that people will most likely create a new search for their search engine on one common page is convenient for users. It also plays a major role in the person(s) decision on how often he or she will use that website for trip planning. What also works are the links to different versions of the site for different countries. Travelocity is another popular travel website; however it is debatable on whether or not their search style is effective. Although Travelocity is similar to Expedia with the links to trip related searches, it is different in that one search can direct you to a page that shows for example, flights from different airl...